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Posts Tagged ‘User Experience’.

We are pleased to present below all posts tagged with ‘User Experience’.

Combining UX Design And Psychology To Change User Behavior

Have you ever wondered why your users do not interact with your product the way you hope? Persuading people to perform a particular action, like signing up or buying a product, is a challenge in most industries, especially when you want that action to be performed repeatedly.

Combining UX Design And Psychology To Change User Behavior

As UX practitioners, we try to create the best conditions for users to complete their tasks, and yet even the most usable interface is sometimes not enough to engage users. Why is that? To understand the reasons behind what drives users to certain behaviors, we need to look at the psychology that underlies the process of initiating and performing a behavior.

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Lessons Learned In Big App Development, A Hawaiian Airlines Case Study

Having spent over two years making it, we just pressed the “Ship” button on the new Hawaiian Airlines website. It has been the biggest project of my career, and I’ve worked with the most talented team I’ve ever worked with.

Lessons Learned In Big App Development

Everything was rebuilt from the ground up: hardware, features, back-end APIs, front end, and UX and design. It was a rollercoaster ride like no other, but we have prevailed and built what I believe to be one of the best airline-booking experiences on the web. Yes, humble, I know!

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A Guide To Simple And Painless Mobile User Testing

The incredible growth of mobile and the proliferation of mobile devices has made the UX designer’s job more challenging and interesting. It also means that user-testing mobile apps and websites is an essential component of the UX toolkit.

A Guide To Simple And Painless Mobile User Testing

But unlike the desktop environment, no out-of-the-box software packages such as Silverback or Camtasia are specifically designed to record mobile usability tests. Even if you’re not developing a mobile app, chances are that a large proportion of your website traffic is coming from mobile. Running regular mobile usability tests is the only way to gauge how well this channel is working for your customers.

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Designing Healthcare Apps With Delight

Apps and devices designed to improve people’s health are becoming more pervasive. I serve as VP, Director of User Experience, in the New York office of a global agency with both healthcare and consumer clients. During my 13 years of working in the healthcare space I have never before had such a rich opportunity to directly affect health behavior.

Designing Healthcare Apps With Delight

In this article I’ll guide you through best practices when designing consumer-facing healthcare apps. (We’re not covering medical devices that need to be approved by authorities.) We’ll explore how to plan and conduct research, design moments of delight, integrate data from third-party devices and develop a messaging matrix. We’ll also look at examples of apps live in the wild that have been designed for delight at every moment of interaction.

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Why Performance Matters, Part 2: Perception Management

Time can be analyzed from two different points: objective and psychological. When we talk about time that can be measured with a stopwatch, we’re talking about objective time, or clock time. Objective time, though, is usually different from how users perceive time while waiting for or interacting with a website or app.

Why Performance Matters, Part 2: Perception Management

When we talk about the user’s perception of time, we mean psychological time, or brain time. This time is of interest to psychologists, neuroscientists and odd individuals like me. Objective time is dealt with by technical means, and those means have limits — whether financial, technical or otherwise — that become insurmountable at some point.

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Why We’re Addicted To Our Smartphones, But Not Our Tablets

Remember all of the wisecracks about executives and their BlackBerry addictions? Back then, constant contact was limited to the few and the mighty — relatively speaking, of course. But now, the last laugh might be on us. In record time, our smartphones have become indispensable, and as mobile technology has become integrated into nearly every aspect of our lives, our smartphones are shifting from device to dependency.

Why We're Addicted To Our Smartphones, But Not Our Tablets

But while it’s now clear that we are locked in an intense relationship with our smartphones, one has to wonder why this courtship hasn’t turned into a love triangle with tablets. After all, no matter how sleek our iPhone 6 is, our iPad or Android tablet is equally smooth and packed with life-organizing apps.

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Getting Started With Wearables: How To Plan, Build And Design

If a user of your product is buying a smartwatch tomorrow and your app is not compatible with it or your notifications can’t be triggered from there, you might frustrate them. If you have a website or an app today, it’s time to start planning support for wearable devices. In this article, we’ll review the platforms available today, what we can do on each of them, how to plan the architecture, and how to develop apps or companion services for these new devices.

Getting Started With Wearables: How To Plan, Build And Design

Do you remember the shoe phone from Get Smart? If you don’t know what I’m talking about, you are probably too young (or I’m too old). (You can Google it now. Just go; I’ll wait here in this tab.) The shoe phone we saw on TV was followed by many other wearable devices on TV, such as the ones on Knight Rider, The Flintstones, James Bond and Dick Tracy. Many years later, we can say that wearable devices are here and ready to use. We, as designers and developers, need to be ready to develop successful experiences for them.

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Lean Mobile UX Lessons To Keep Your App From Sinking Like The Vasa Ship

For many months, your entire team has worked their butts off to create an awesome mobile app. Finally, with your team exhausted and excited, it’s showtime! But then, your dream app turns into the ultimate nightmare: Eager customers download the app, use it once and never return. All the sacrifice and months of hard work — wasted. What went wrong?

Lean Mobile UX Lessons To Keep Your App From Sinking Like The Vasa Shipe

Your app has become another victim of the latest trend, joining a whopping 41% of today’s apps that are abandoned after only a single use. This trend has many parallels with the story of the 400-year-old Vasa ship. The most impressive warship of the day, Vasa floundered and sank just one mile into its maiden voyage due to fundamental design issues.

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What You Need To Know About Anticipatory Design

The word anticipatory comes from the Latin anticipare, which means "taking care of ahead of time." We normally associate it with something that happens, is performed or felt in anticipation of something.

What You Need To Know About Anticipatory Design

In a way, most products contain at least one element of anticipation. Aaron Shapiro from HUGE defined anticipatory design as a method where it’s up to the designer to simplify processes as much as possible for users, minimizing difficulty by making decisions on their behalf.

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Responsive Upscaling: Large-Screen E-Commerce Design

The responsive design revolution is truly upon us (if it hasn’t already happened!), and even though e-commerce websites haven’t picked up responsive design quite as aggressively as in other industries, it’s becoming increasingly popular.

Responsive Upscaling In E-Commerce

So far, most of the responsive design thinking has revolved around covering the range of experiences from mobile to desktop. Yet little attention has been paid to the opportunities for expanding that range beyond the standard desktop screen, to create an experience optimized for modern large-scale displays.

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